People counting for retail operation
No.4 Building, No.209 ZhuYuan Rd, New District, Suzhou, Jiangsu, China info@opretail.comIndustries
Retail store
Data-driven strategy for store operation
How it works?
Store KPI measurement
By tracking footfall, walk-in rates, conversion rates, and more, businesses gain valuable insights into customer behavior, allowing for informed decisions to optimize operations and drive performance.
Product engagement
By understanding customer behavior and preferences, you can make informed decisions about product selection and display strategies, ultimately optimizing the shopping experience and driving sales.
Visual merchandising guidance
Understanding the product engagement rate is key to refining your visual merchandising strategies. Armed with insights into customer interaction with your products, you can tailor your displays to maximize impact and appeal.
Marketing campaign ROI measurement
Understanding the pulse of your audience is pivotal, as it allows you to pinpoint who is drawn to your advertisement boards. By unraveling the preferences and behaviors of your target audience, you can fine-tune your advertising strategies to captivate and engage with precision.
Staff scheduling
Understanding store traffic is the linchpin for staffing optimization, providing invaluable insights into the number of personnel required to cater to customer needs.
Queue management
Experience streamlined operations and enhanced customer satisfaction with our queue counting solution, tailored for fast-paced stores, clothing store fitting rooms, and beyond.
Explore more
Discover more about our products! Explore further details in the following sections.
Products
Our people counting devices and software offer accurate measurement of footfalls, dwell time, heatmap, demographics, and more.
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Solutions
We continuously contemplate the valuable insights and benefits that the people counting system can deliver across various scenarios.
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Company
Based on the framework of video analytics and SaaS platform, OP Retail offers technical solutions of people counting analysis, heatmap and zone analysis, customer behavior insights, etc.
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Contact now
For further details about our solutions or products, please provide your business information or initiate a live chat with us.